Monty Bojangles wins Communicator Award for Digital Excellence
We are very pleased to report that our lovely new website has been awarded this prestigious accolade for web design! The new site has transformed our online shop sales volumes courtesy of its streamlined and efficiently designed visitor experience. All at Truffle HQ are thrilled that our beautiful, fun and interactive window into the world of Monty Bojangles has been recognized with this Award of Excellence.
Amy Ratcliffe, Fat Media’s account director for the Monty Bojangles project, said: “I’ve been involved in many website builds but this one really did push us in terms of creativity and execution and we are absolutely thrilled with the results and the journey we have created for customers. To have this recognised in these international awards is certainly a personal career highlight and one that the Fat Media team is extremely proud of.”
The website for Monty Bojangles, one of the fastest growing brands in the industry, uses stunning vintage designs, artwork and animations, combined with an easy to use navigation, allowing customers to make their own personal “trunk” of chocolates and add their own personal messages.
Amy added: “The revamp of the website has seen Fat Media use parallax and animations in a way that means the site is never completely static. User experience and customer satisfaction were top priority and we feel we are delivered on this brief with a truly unique and entertaining website experience.”
Derek Howard, director of the Academy of Interactive and Visual Arts who run the awards, said: “We are extremely proud to recognize the work received in the 25th Annual Communicator Awards. This class of entries we received this season embody the ever-evolving marketing and communications industry.
“On behalf of the Academy, I’d like to applaud the entrants this season for their dedication to producing outstanding content as they continue to push the envelope of creativity.”
A little bit of background….
The Communicator Awards is the leading international awards program recognizing big ideas in marketing and communications. Founded over two decades ago, The Communicator Awards receives over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.
The Communicator Awards is sanctioned and judged by the Academy of Interactive & Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms. AIVA members include executives from organizations such as Airtype Studio, Big Spaceship, Conde Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, Lockheed Martin, MTV Networks, Pitney Bowes, rabble+rouser, Sotheby’s Institute of Art, Time, Inc, Victoria’s Secret, Wired, and Yahoo!
The Award of Excellence, our highest honor, is given to those entrants whose ability to communicate positions them as the best in the field. The Award of Distinction is presented for projects that exceed industry standards in quality and achievement.
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